This type of contractor business involves several repetitive tasks on a daily basis because most of the projects are similar depending on the trend of a certain period.
In this era of technology, you can use technology to solve almost every issue in your business. Technology has come to help with things that you may not like all you need to do is get a software program to do it for you. In this article, we discuss automating tasks and the effects they have on your business. The only thing required of you is to distinguish which tasks need to be automated and the ones that need staff intervention.
Benefits of Automating Technology
Automating tasks will require only some time to know how different software works but after that, there are a lot more benefits such as:
- Eliminate possible mistakes that can be made by human error
- This technology also saves on resources that otherwise could be used
- It also saves on time from the task you would love to do
Sample of Automated Tasks
Lead capturing, Nurturing and Scoring
Most businesses today have their websites where they get prospect leads and aim to convert them to customers. Using an automation software helps sales representatives guide potential buyers step by step to the end of sales. They are also able to guide you to the leads that can covert faster.
Engaging New Contacts
These can be potential customers or business partners. Constant contact with them can build you a strong rapport. You can group these contacts by location, company, type or event among others.
Personal Direct Mails
This can include several marketing materials such as brochures, postcards, sales letters, and catalogs. It is an effective way to reach existing and new clients. Adding a personal touch tends to gain high engagement rates from your prospects. This is why nowadays you find most companies sending seasonal greetings, birthday wishes, and calendars.
You can automate every aspect of hiring processes from application to interviews, drug tests, new hire paperwork, and other relevant tests. You can first outline the hiring process, determine the roles and duties of staff members. Then outline the time frame of the whole process.
Referrals by Word of Mouth Marketing
Customers are likely to buy your products or services if a friend referred them to your company.
Encourage your customers to make referrals by constantly sending automation in the form of emails, adding referral mentions to discounts, on-website pages.